Genuwine Beauty (pronouns: she/her/hers) is a rare type of artist who actually lives her truth and has no qualms about choosing to do so. She has a unique sound of her own that pays homage to old school trap music. When she listens to a beat, it’s from a producer’s point of view – she imagines which of her contemporaries would rock the beat, then she embodies the very essence while making it her own. After years of failed label representation, Genuwine Beauty is now an independent artist. Genuwine is not only a icon of the trans community but as well as the lesbian community. Kenyatta Brown (aka Reason Allah aka Genuwine Brown aka Genuwine Beauty) was born in Westwood, NJ in the late 80s and moved to Virginia in her early adolescent years and found a passion for music. During her middle school and high school years, she was in a supergroup consisting of her 4 brothers: Jae Favor, Wreckstyles, Truth and 9 to 5 and went by Jay Casino. Jay Casino branched off in her early adult years and went by Reason Allah after finding a label to represent her (you can still find pre-GB “Reason Allah” music on SoundCloud).
Eventually, she was released from the label due to her gender identity and sexuality. It wasn’t always easy for Genuwine Beauty to genuinely be herself, as she had to face scrutiny for wanting to live her truth. So in her late twenties, GB started focusing on her transition and moved to Atlanta. While there, she was eager to work on her music career and even started her own label, but still couldn’t get the suppport she needed after being in Atlanta for two years, so she relocated to NYC. Not long after moving to NYC in 2016, she was featured in SPIN Magazine(“Transgender and Black, Searching for an Audience”, 2016). She also began working on her EP “A Female called Love Jones”.
In mid 2018 gb was the first transwoman to perform at Femcon a womans empowerment music conference where she grabbed the attention from 90s hiphop influencers such as shaqueen kia Jefferies Mr Cheeks and Lady lucky , two years later after moving to NYC, GB was dropped from yet another label, so she started another label called LolipopGuildGangEnt. She also released the single “Hold Up” that same year and was featured on Desert Storm Music Blog, MyHipHopPeriod.com, Gucci Mane Blog & other major music blogs. GB released her EP “A Female called Love Jones” last February 2019 time being as she still works on her album the gangstress queen. In mid 2019 gb was on power 105 and labeled as a pioneer from myhiphoplife.com.
In the End of 2019 genuwinebeauty was placed on The Ryan show and Realsed her second ep called Trap Goddess. Genuwinebeauty has been working with sony and atlantic free lance a&r elevenegocrusher based in nyc.elevenegocrusher works with all female artists a movement called she got next. Genuwine Beauty wants the world to see her NOT as a trans music artist but as a music artist who loves and appreciates the game and enjoys making music.